The effect of Leaders Strategic Improvisation and TQM on SME’s Performance: Examining Mediating Role of Corporate Entrepreneurship
Main Article Content
Abstract
The main purpose of present study is to examine the effect of strategic improvisation and total quality management on performance. This study also examined the mediating effect of corporate entrepreneurship between strategic improvisation and total quality management on performance. The data was collected from the employees of SME’s through questionnaires. For collection of data simple random sampling was adopted. The response rate of study was 60.04%. the gathered data was assessed by using PLS-SEM through smart PLS-3.3.2. Its been revealed from the findings of the study that there exist positive relationship among strategic improvisation, TQM and SME Performance. Moreover, mediating role of corporate entrepreneurship is confirmed as well. The findings of present study are helpful for the policy makers of SME sector to develop strategy to improve organizational performance.
Downloads
Metrics
Article Details
Licensing
TURCOMAT publishes articles under the Creative Commons Attribution 4.0 International License (CC BY 4.0). This licensing allows for any use of the work, provided the original author(s) and source are credited, thereby facilitating the free exchange and use of research for the advancement of knowledge.
Detailed Licensing Terms
Attribution (BY): Users must give appropriate credit, provide a link to the license, and indicate if changes were made. Users may do so in any reasonable manner, but not in any way that suggests the licensor endorses them or their use.
No Additional Restrictions: Users may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.