“A STUDY ON MARKETING MIX ELEMENTS (PRODUCT, PRICE, PLACE, PROMOTION) AND THEIR INTERPLAY IN DRIVING CUSTOMER ACQUISITION, RETENTION”. Turkish Journal of Computer and Mathematics Education (TURCOMAT) 11, no. 3 (February 15, 2024): 2649–2655. Accessed May 28, 2026. https://turcomat.org/index.php/turkbilmat/article/view/14490.