GANESH KUMAR, Vinod Jangid, Gaurav Sharma,. Strategic Management in Marketing: A Game Theoretic Approach. Turkish Journal of Computer and Mathematics Education (TURCOMAT), [S. l.], v. 12, n. 6, p. 2518–2524, 2021. DOI: 10.17762/turcomat.v12i6.5697. Disponível em: https://turcomat.org/index.php/turkbilmat/article/view/5697. Acesso em: 15 oct. 2025.